Search Engine Optimization

For most companies search engine optimization is the most cost effective marketing investment you can make. I will help you make the necessary adjustments to your website and online presence in order to get your site ranked higher on search engines like Google and Yahoo and do so for a reasonable cost. Incoming links are one of the most crucial aspects of high search engine rankings. My work will include not only recommending adjustments to your site, but the creation of incoming links from other websites critical to high rankings such as dmoz.org, wikipedia.org, business directories, press release sites, blogs, and many other sources. I use only “white hat” methods that will not result in search engine penalties and black listing.

Search Engine Advertising

The best time to reach a prospect is at the moment that they are seeking the products or services that you offer. Search engine advertising is a highly effective way to reach those prospects, but only if it’s done thoughtfully and strategically, otherwise you’ll end up spending money with little or no results. I will help you choose the most cost effective keywords, create advertising copy that works, set up and manage campaigns on the major search engines, create landing pages that convert prospects into leads, analyze traffic data, and maximize your return on investment.

Social Media and Reputation Management

The social web might seem like a tidal wave now, but over the next few years it will become a tsunami! Most small businesses got on the Google bandwagon late and are now trying to catch up to their competition. Same thing is happening with social media and online reputation management. These will be the tools of the future for both consumers and businesses alike to find products and services based on the opinions of people they trust rather than advertising agencies and search engines. Now is the time to get ahead of this wave so that it’s the competition trying to catch up and not you. I can help you manage your online presence and ride on top of this wave.

Call me at 888-752-6690 to discuss how I can help you create the kind of search engine presence that will help your business be more profitable.